Love Rugby League: Content Production & Publication

Results

  • Established Love Rugby League as the UK’s leading independent rugby league publication.
  • 5m page views per month driven by news, features, gossip and analysis.
  • Links with all professional clubs, players, officials and sponsors.

Reaction

LRL page views

Requirements

JDG Media managing director James Gordon founded Love Rugby League in 2005.

Originally branded as LastTackle.com, the site was borne from James’s love of rugby league, journalism and web development.

Audience growth was steady to begin with, before rocketing in recent years as the Love Rugby League brand established itself at the heart of the rugby league community.

Alongside news and analysis, Love Rugby League also features contributions from some of the world’s leading rugby league journalists, players and officials.

More than 120,000 fans follow the site through Facebook and Twitter, and its trusted reputation means it is now the first stop for many rugby league sponsors looking for advertising opportunities.